Picture this: You’ve got a brilliant product idea. You know it can win the market — but before you invest your time and budget, you need answers:
Who will buy it? What do they really want? How much will they pay?

That’s the power of effective market research. The challenge? Traditional research methods are often slow, expensive, and limited to a small audience.

Microworkers changes that.

With our global network of verified workers, you can reach targeted audiences from over 190 countries. Whether you want insights from busy professionals in the US, tech-savvy students in Southeast Asia, or shoppers in Europe, our platform connects you directly to the voices you need to hear. It is like having your own worldwide research team, ready to work 24/7.

Why Microworkers is Perfect for Market Research

👉 Reach the Right People — Anywhere

Need opinions from young adults in the US? Or smartphone users in Asia? With Microworkers, you can design Qualification Test Campaigns that ensure only the right workers participate. By setting up a short pre-qualification step, you can screen for demographics, behaviors, or specific traits. So the feedback you receive comes directly from the audience that truly matters to your research.

👉 Get Results Fast

Forget waiting weeks for responses. On Microworkers, campaigns can be completed in hours — sometimes minutes. Quick turnaround means you can make business decisions faster.

👉 Versatile Research Options

From short polls to in-depth surveys, product testing to brand awareness checks — Microworkers supports it all. You can even request photos, videos, or screenshots for richer feedback.

👉 Cost-Effective & Scalable

Pay only for completed tasks. Whether you need 50 responses or 50,000, you control the budget and scale as needed.

👉 Easy Campaign Creation with Ready Templates

This is where Microworkers really makes market research hassle-free—we offer default ready survey templates that you can use instantly. These pre-designed templates are tailored for different types of market research.

Our Ready-to-Use Survey Templates

Here’s how Microworkers makes it easy for you to start your market research journey. With our default survey templates, you can launch a professional-looking campaign instantly—no technical skills required.

1) Take a Survey (External Link)

This template is perfect if you already have your survey hosted on an external platform like Google Forms, SurveyMonkey, or Qualtrics. All you need to do is share the link in your campaign, and workers will be directed there. This option gives you maximum control over the look, feel, and structure of your questionnaire, while still enjoying Microworkers’ massive participant pool.

2) Microworkers Surveys: Advertising Perception

Designed for brands and marketers, this template helps you understand how people perceive your advertisements. It collects data on ad clarity, appeal, emotional impact, and recall. Ideal for testing banner ads, social media creatives, or video commercials before launching them to a wider audience.

In addition to this template, you can explore a variety of similar pre-made options, such as those tailored for different MW brands (including Customer Satisfaction Survey – Product or Service, Demographics Survey, Product/Brand Awareness Feedback and Product Use Satisfaction Survey). This allows you to choose the one that best fits your campaign needs.

3) Take a Survey: Preferences (Dynamic – 10 Pages)

If your research requires more detail, this extended version allows you to dive deeper into respondent preferences. You can explore topics like product features, pricing models, purchasing behavior, and brand loyalty. The dynamic page design keeps workers engaged throughout the longer survey.

4) Take a Survey: Gathering Data on Emotions, Events, and Relationships

This dynamic, multi-page survey template is designed to capture valuable insights into the emotional responses, significant events, and relationship dynamics of your target audience. With a page-by-page structure, it adapts to participants’ responses, ensuring a personalized experience that provides deeper, more meaningful data. Ideal for gathering comprehensive feedback on emotional triggers, life-changing moments, and interpersonal connections.

This specialized template helps you explore the emotional and social context of your target market. It’s particularly useful for researchers studying behavioral patterns, life events, or relationship dynamics. It provides structured questions that encourage honest and reflective responses.

5) Take a Survey: Children’s Internet and Technology Behavior

An ideal choice for organizations studying children’s digital activities. This template collects information from parents or guardians about screen time, online learning, gaming, and social media use. It’s valuable for educational institutions, policy makers, and child safety advocates.

Want Something Custom?

If you already have your own survey format, you’re free to use your own external template. Just upload or link it to your campaign, and our workers will complete it according to your instructions. This flexibility ensures your research stays exactly how you envisioned it.

Examples of Market Research You Can Run

• Customer Preference Surveys – Learn what features matter most before launching.
• Competitor Analysis – Gather real consumer opinions on competing products.
• Usability Testing – Watch how real users interact with your app or website.
• Price Sensitivity Checks – See how pricing affects buying decisions.

Your Next Step Is Easy

If you find that our available survey templates don’t fully capture what you’re looking for, no need to worry! Our expert team is here to help. We understand that every business is unique, and we’re dedicated to working with you to create a fully customized survey template that aligns perfectly with your specific goals and objectives. Reach out to us anytime, and let’s collaborate to build the ideal solution for your market research needs!

Start Your First Campaign Today and let real people give you the answers you need to win in your market. 😉